Kent Tseng is Vice President of Product Management of Advanced Advertising at TelevisaUnivision, the world’s leading Spanish-language media and content company, where he oversees the advanced advertising products across the company’s data, linear and digital portfolio. Under his leadership, he has helped built out the company’s cleanroom initiatives and multicurrency offerings and innovated advanced ad units in the company’s streaming platform, ViX.

His background in data engineering and advanced advertising spans nearly two decades. Prior to joining TelevisaUnivision, Kent served as Head of Data and Product at MadHive, preceded by more than 15 years at Altice (formerly Cablevision). Serving in various leadership roles, while at Altice, Kent spearheaded efforts across the network’s cable engineering, enterprise data management and ad sales divisions, while ultimately helping found and establish the company’s advanced advertising solution, a4 Media.