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Tuesday, June 13 • 3:55pm - 4:35pm
Panel: The New Rules of Data Driven Advertising: What You Need to Know

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How targeted can sellers get over CTV without over compromising their inventory? How can you verify placement/brand suitability on programmatic and cross platform campaigns? What information can be shared with partners and what can’t? How are new consumer friendly data privacy policies changing the way campaigns are purchased?
Moderators
avatar for Craig Heiting

Craig Heiting

Head of Corporate Strategy, Wurl
Craig Heiting is Head of Corporate Strategy at Wurl – the leader in data-driven solutions for CTV distribution and marketing. Craig is responsible for leading Wurl’s global efforts in creating and driving growth for the world’s top content publishers. With over 30 years of experience... Read More →

Speakers
avatar for Matt Knopf

Matt Knopf

Head of Publisher Partnerships, LG Ad Solutions
Matt Knopf has been helping media companies with their CTV monetization and distribution strategy for over ten years. He currently serves at the Head of Publishers for LG Ads and previously served as the Vice President, Business Development for DistroTV, Tremor Video (now Magnite... Read More →
avatar for Reed Barker

Reed Barker

Head of Advertising, Philo
Reed Barker, Philo, Head of Advertising. Reed Barker is Philo’s Head of Advertising, leading the team's efforts to build and grow a cutting-edge, dynamic ad platform for the entertainment-focused streaming TV services’ ad business. Reed is known throughout the industry as an innovative... Read More →
avatar for Darren Olive

Darren Olive

President, Sales & Strategy, Crackle Connex, a division of Chicken Soup for the Soul Entertainment
Darren Olive is the president of sales & strategy for Crackle Connex, a division of Chicken Soup for the Soul Entertainment. In his role, Olive leads all sales (including direct and programmatic) and branded entertainment for its O&O streaming properties, including Crackle, Redbox... Read More →
avatar for Andrew Troy

Andrew Troy

GM Sales, DISH Media
Andrew creates and oversees relationships with key brands for DISH Media. In this role, he manages a sales team across a wide range of verticals, including Automotive, Pharma, Financial, Retail and CPG while deepening Agency partnerships. After more than 10 years of working on the... Read More →

Tuesday June 13, 2023 3:55pm - 4:35pm MDT
Standley
  CTV Advertizing